Vanitha Mani Thevaratnam Has Won Best Women Achiever Award

Vanitha Mani Thevaratnam Has Won Best Women Achiever Award

• August 23, 2023

Vanitha Mani Thevaratnam - A highly experienced marketing communications and public relations person with essential skills in development of brands and their communications.

Vanitha brings over 30 years of diversified experience as a marketing, communications and public relations specialist with a focus on strategic planning, communications and branding in a range of industries. She started her career in the hospitality industry at a leading five-star hotel in Kuala Lumpur where she oversaw a diversified range of local Government & Ministerial clients to corporate big guns such as Petronas, Bombardier, BP Malaysia, International School of Kuala Lumpur (ISKL), University of New South Wales, St. Patrick’s Association etc.

She later made her foray into the field of integrated marketing communications and events management and has helmed strategic roles at local and international consultancies Arcis Communications, Weber Shandwick, Burson Cohn & Wolfe and Dentsu Aegis Network Malaysia, seeing to the likes of clients such as Shell Global Solutions Malaysia, Facebook Malaysia, Netflix, Fitbit, Philips Malaysia, The Exchange 106, Premier League, Grab Malaysia, MyGroser, The Pavilion KL, Tiffany & Co. Malaysia, Merck & Co., Cambert Pharmaceuticals, UEM Sunrise Property, Panasonic Malaysia; Da:men Mall, Samsung Malaysia Electronics, Sabah Forestry Department and Global Timber Forum.

She was also instrumental in the successful campaigns to launch foreign brands in Malaysia such as Innisfree Korea, Spotlight Australia and Facebook in Malaysia. It was also in her foray as a PR maven that she built close relationships with the key editors and journalists from the tech, lifestyle and business outlets.

In 2021, Vanitha took leave of her agency life, and joined PHP Ventures Acquisition Corp. as their Chief Strategist Officer. Here she was put in charge of working with the executive team in developing corporate strategy and implementation plans for consideration by the Board of Directors. Her ability, insights and focus on formulating policies and brand plans made her a critical member of the PHP team which saw the company listed on the Nasdaq Capital Market in August 2011, just short of 6 months after she came onboard.

Today, she is back in her agency life that she belongs to, working up brand plans in areas of advertising and social media outreach, for clients like Astro Malaysia, PayNet and Sunsilk Malaysia.

Even after over 30 years of working experience across the hospitality, events and integrated communications fields, and the many roadblocks in life she had to endure, she would still be found smiling doing what she does best at work, or at home with her loved ones. A widowed, single mom today, she cites her teenage son and her late father, former notable cricket coach, MF Thevaratnam, as her biggest inspirations for love, life and who she is today.